Category: Direct Mail Marketing
The Secret to Better Timing: Introducing Daily Leads
October 04, 2018
Timing is everything. Reaching your potential customer with the right message just as they are ready to make a purchase decision is how you win business. But when is the right time for the moving i...
Why Internet Moving Leads Suck
October 01, 2018
When I talk with movers about their business, one topic comes up again and again: How bad their online moving leads are. Some estimate 35%-60% are bogus. Which is TERRIBLE. Why are online leads so ...
4 Tips for Tracking Direct Mail Response Rates
August 30, 2018
Marketing measurement is an important step to understanding the effectiveness of your marketing campaigns and how much business they bring in. The last thing you want to do is waste money on market...
New Vs Pending Listings: Which Moving Leads are Best?
October 24, 2017
MovingLeads.com provides a weekly list of moving leads that have just been listed “for sale” in your area. Occasionally, movers ask if we can provide leads that have a gone “pending” meaning the p...
Personalization Drives Response Rates of Direct Mail Higher
October 23, 2017
According to new research, the response rates of direct mail continue to rise. One reason is the ability to better target the leads and market to them personally. Read about it here.
5 Reasons Direct Mail Works for the Moving Industry
January 25, 2017
Many movers want to know which form of marketing has the best response rates. Is it digital ads? Social Media? For the moving industry, the answer is direct mail. The reason direct mail works so we...
Advances in Technology Simplify Mover Marketing
January 24, 2017
It's easy to make marketing work for you, instead of you doing all the work. Especially with advances in technology from MovingLeads.com...
A Full Sales Pipeline Keeps Phones Ringing
January 11, 2017
In order to book a steady stream moving jobs, a full pipeline of fresh and reliable moving leads is required. Learn how to fill your pipeline by implementing marketing that has a proven ROI.
Top Way to Always Improve Marketing Results - A/B Testing!
March 28, 2016
I want to introduce you to a key marketing technique that I’m a huge fan of. If you haven’t tried A/B Testing, it’s time you took it for a spin and improve your moving lead success rate. It’s easy...
The fastest way to ruin amazing moving leads
September 24, 2015
One of our moving companies had a serious dip in calls and lead response rate right in the heart of the summer busy season. Their loss is your gain: Now we know one easy way you can ruin truly grea...
Online & offline marketing - What movers need to know
August 27, 2014
If someone asked you the difference between online and offline marketing, you'd probably think it's a simple question. But, is it? Today I'm here to share why you can't separate the two anymore.