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BEST RESULTS IN THE INDUSTRY!


Direct Mail Works for Movers, and We Offer You a Way to Prove It!

Learn how to track responses from your postcard mailings to prove your campaign’s success.

The Response Tracker

  • Matchback Responses to Mailing List
  • Record Responses
  • Generate Reports
Download a PDF with all our tips about tracking here.

Let's Do The Math

For every 100 leads sent a postcard, you are likely to get 1-3 responses and book one large household move.
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100 Postcards Sent
We mail 4x6 postcards for $89
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1-3 Responses
On Average
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1 Large Household Move
Average $1,500+
For most movers, spending $89 to win $1,500 or more in revenue works for their marketing budget. How about you?
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With an average response rate between 1-3%, direct mail outperforms other marketing channels, including phone calls (.2%) and emails (.1%).
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Focus your marketing budget on leads with the highest revenue potential and earn two times more than with internet leads.

97.5%

Of Current Customers Would Recommend Direct Mail

Learn what movers should do or avoid to earn the best response rate.

DOs:

Contact Homeowners Soon After They List Their Homes

Reach homeowners as quickly as possible before they are ready to make a decision and ahead of the competition for the best results.

Use the Power of the Postcard

Postcards offer longevity and give homeowners a physical reminder to call you when they’re ready to hire a mover, even if it’s weeks after the postcard was received.

Mail to More New Listings vs. Pending Listings

By the time a homeowner reaches the pending stage, most have already hired a mover. If you have a limited budget it is better to mail to more new listings than split between new and pending mailings.
DON'Ts:

Don't Use Standard Mail

Standard mail can take up to 2 weeks to be delivered, missing a critical window of opportunity. It also does not provide returns which can alert movers to an underperforming list.

Don’t Rely Solely on Easy to Forget Marketing

Ads can be ignored, and emails are easily deleted. Movers who use postcards get calls from homeowners weeks and months after they’ve arrived.

Don’t Use PENDING LEADS that Haven’t Been Quality Checked

Our Pending Leads are re-verified to confirm they are still homeowner owned and occupied. You won’t get a response from an unoccupied pending listing.