Matchback Responses to Mailing ListDoes Direct Mail Work for Movers? Yes!
For every 100 leads sent a postcard, you are likely to get 1-3 responses and book one large household move.
100 Postcards Sent
1-3 Responses
On Average
1 Large Household Move
For most movers, the ROI of direct mail works for their marketing budget.
Since 2003, we’ve helped movers build their businesses.
See what our customers have to say
M. Berg, Breda Moving Company
Customer Since 2016
“We are happy with our direct mail program. We used to do it in-house and MovingLeads.com is more cost effective and what we are sending out is better as well. With all the online marketing options, it is nice to have an avenue that directly targets certain areas and customers.”
R. Wise, Wheaton/Bekins/Stevens
Customer since 2016
“Other lead providers are shady about where they get the data. Moving Leads is very transparent and effective.”
V. Hardwick, AMS Bekins
Customer since 2006
“Moving Leads really works. It’s a great return on investment and an accurate source for us. I love how they not only provide leads but will print and mail postcards. It’s just one less thing on our plate.”
L. Goodrich, Bekins Transfer and Storage
Customer Since 2007
“This is a great tool for our agency. It draws in the highest number of appointments monthly of all our other advertising/marketing at this time.”
M. Killman, Bekins ProRelo
Customer since 2019
“We received a $17,000 order from one targeted postcard! That's a great return!”
J. Ventura, White Red Moving
Customer Since 2016
“Very happy with moving leads, and I feel my business is growing. Post cards by mail is really helping. Thanks again”
Armstrong Relocation
Customer Since 2009
“Great Service. We have very few pieces of returned mail. We like the daily mail list!”
Bargain Movers
Customer Since 2016
“Mailers continue to be our best ROI”
Leaders Moving
Customer Since 2010
“Direct mail campaigns are still an effective marketing tool.”
Continental Van Lines
Customer Since 2013
“Great service!”
Winter Moving & Storage
Customer Since 2010
“Good service.”
Liberty Moving and Storage
Customer Since 2007
“We are always satisfied with Leads”
2 Fellas Moving Company
Customer Since 2019
“Great service!”
Southside Moving
Customer Since 2015
“We feel the postcard mailings are a great marketing tool.”
Moving and Storage Solutions
Customer Since 2008
“Thanks for your service.”
M. Berg, Breda Moving Company
Customer Since 2016
“We are happy with our direct mail program. We used to do it in-house and MovingLeads.com is more cost effective and what we are sending out is better as well. With all the online marketing options, it is nice to have an avenue that directly targets certain areas and customers.”
R. Wise, Wheaton/Bekins/Stevens
Customer since 2016
“Other lead providers are shady about where they get the data. Moving Leads is very transparent and effective.”
V. Hardwick, AMS Bekins
Customer since 2006
“Moving Leads really works. It’s a great return on investment and an accurate source for us. I love how they not only provide leads but will print and mail postcards. It’s just one less thing on our plate.”
L. Goodrich, Bekins Transfer and Storage
Customer Since 2007
“This is a great tool for our agency. It draws in the highest number of appointments monthly of all our other advertising/marketing at this time.”
M. Killman, Bekins ProRelo
Customer since 2019
“We received a $17,000 order from one targeted postcard! That's a great return!”
J. Ventura, White Red Moving
Customer Since 2016
“Very happy with moving leads, and I feel my business is growing. Post cards by mail is really helping. Thanks again”
Armstrong Relocation
Customer Since 2009
“Great Service. We have very few pieces of returned mail. We like the daily mail list!”
Bargain Movers
Customer Since 2016
“Mailers continue to be our best ROI”
Leaders Moving
Customer Since 2010
“Direct mail campaigns are still an effective marketing tool.”
Continental Van Lines
Customer Since 2013
“Great service!”
Winter Moving & Storage
Customer Since 2010
“Good service.”
Liberty Moving and Storage
Customer Since 2007
“We are always satisfied with Leads”
Moving and Storage Solutions
Customer Since 2008
“Thanks for your service.”
2 Fellas Moving Company
Customer Since 2019
“Great service!”
Southside Moving
Customer Since 2015
“We feel the postcard mailings are a great marketing tool.”
DOs and DON'Ts for Direct Mail
Learn what movers should do or avoid to earn the best response rate.
DOs: |
Contact Homeowners Soon After They List Their HomesReach homeowners as quickly as possible before they are ready to make a decision and ahead of the competition for the best results.
|
Use the Power of the PostcardPostcards offer longevity and give homeowners a physical reminder to call you when they’re ready to hire a mover, even if it’s weeks after the postcard was received.
|
Mail to More New Listings vs. Pending ListingsBy the time a homeowner reaches the pending stage, most have already hired a mover. If you have a limited budget it is better to mail to more new listings than split between new and pending mailings.
|
DON'Ts: |
Don't Use Standard MailStandard mail can take up to 2 weeks to be delivered, missing a critical window of opportunity. It also does not provide returns which can alert movers to an underperforming list.
|
Don’t Rely Solely on Easy to Forget MarketingAds can be ignored, and emails are easily deleted. Movers who use postcards get calls from homeowners weeks and months after they’ve arrived.
|
Don’t Use PENDING LEADS that Haven’t Been Quality CheckedOur Pending Leads are re-verified to confirm they are still homeowner owned and occupied. You won’t get a response from an unoccupied pending listing.
|