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September 09, 2020

The most common question movers ask is about postcard size. After years of mailing with hundreds of movers, we have done many A/B tests and would like to share the findings. We are also often asked...
August 26, 2020

When setting up and managing your campaign there are many important decisions to be made.   After years of working with movers, we have identified the key elements that are needed for a successful ...
August 26, 2020

We are often asked to review postcard designs.  While design esthetics is subjective, there are key elements that we know are needed on postcards to achieve the best response rates.  
August 04, 2020

Introducing The Response Tracker!  A new complimentary online tool available to our customers to track responses to your direct mail campaign and generate reports to measure your success.
July 30, 2020

Even with the ebbs and flows of COVID-19, the real estate market has remained resilient and homes are selling at the fastest rate ever recorded. Reach these homeowners proactively before they need ...
July 17, 2020

Tracking responses is essential to understand the success of your direct mail campaign. Since 94% of homeowners will visit a mover's website first after receiving a postcard, postcards will increas...
July 07, 2020

After the record-breaking low lead counts this spring, there are signs of recovery this summer. However, there is still some uncertainty ahead, and new trends that are changing the housing market. ...
July 06, 2020

We have analyzed our lead data to measure the impact of COVID-19 on mover marketing so far. In this blog, we share our insights on some new trends to help our customers adjust their marketing campa...
June 04, 2020

As the owner of a moving company, you may have experienced a downtick over the last two months as people decided not to risk moving homes during such a volatile time. Now, things are starting to lo...
June 03, 2020

The real estate market is showing signs of recovery. Now, more than ever, the key to winning business is good timing. With direct mail, movers can proactively market to homeowners and reach them at...
June 02, 2020

The key to winning business is good timing. With direct mail, movers can proactively market to homeowners and reach them just as they are ready to hire a mover. Time your marketing to win the busin...
May 05, 2020

If you did not use all of your April budget for marketing, consider reallocating this budget to May. Increase your weekly record limits so you can receive all of the new listings and pending leads ...
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