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Top Way to Always Improve Marketing Results - A/B Testing!

March 28, 2016

I want to introduce you to a key marketing technique that I’m a huge fan of. If you haven’t tried A/B Testing, it’s time you took it for a spin and improve your moving lead success rate. It’s easy to set up and the rewards can be major. Read more...

Why your internet moving leads suck

January 27, 2016

When I talk with movers about their business, one topic comes up again and again: How bad their online moving leads are. Some estimate 35%-60% are bogus. Which is TERRIBLE. Why are online leads so bad? Here are a few insights on what’s going on behind the scenes. Read more...

Holiday Helpers: Movers doing tons of good in the world

December 17, 2015

Movers can do a ton of good...In fact moving companies are perfectly positioned to help their communities in seriously meaningful ways. Here are 4 ways movers are giving back with a little muscle, heart, and creativity. Get inspired and join in! Read more...

4 cloud-based platforms that simplify mover CRM & logistics

November 25, 2015

As we move out of peak moving season and business begins to slow, it's prime time to uncover ways to save money, better manage moving leads, AND boost your sales year round. One way to do all of that is improving your logistics and CRM software. Read more...

The fastest way to ruin amazing moving leads

September 24, 2015

One of our moving companies had a serious dip in calls and lead response rate right in the heart of the summer busy season. Their loss is your gain: Now we know one easy way you can ruin truly great moving leads - A case study. Read more...

7 things that can kill a great postcard marketing campaign

August 12, 2015

I want you to get the most out of your marketing dollars and skip past 7 common postcard stumbling blocks! A good postcard can be a mover’s best friend to build that sales funnel. Here are a few key tips to improve the returns from your moving company postcards... Read more...

Creating an impossible to ignore call-to-action

June 24, 2015

Getting people to your website doesn’t do you any good if they don’t convert into sales. You can capture more moving leads and seriously boost your chances with great calls-to-action (CTAs). That may sound simple but I see a lot of bad CTAs and those will hurt your bottom line. Read more...

8 simple tips to create postcard designs that sell

May 20, 2015

Over the last 12 years I've worked with a LOT of postcards in my marketing business. I've seen how powerful they can be as a marketing tool and I've also learned what works for movers (and others) and what doesn't. I've got a simple postcard recipe for you to follow... Read more...

Using Google Analytics to get marketing insights you need

April 22, 2015

I want to share one way you can make the most of your website by collecting crucial data that will allow you to better capture customers AND use it as an indicator on offline marketing efforts. Read more...

Maximize Your Online Moving Ads

March 14, 2015

Most businesses struggle to get the most out of their online ads. Having a pro by your side is key. Here’s one marketing company I’m happy to recommend. Read more...

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