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Category: Real Estate Market

Spring Has Sprung: Seasonal Moving Industry Trends for Spring and Beyond

April 17, 2019

Everything changes with the seasons. The temperature outside and the number of leaves on the trees echo the temperature of the real estate market and the number of new listings available.  They ebb and flow between the seasons and throughout the course of the full year. By understanding the seasonal trends of the real estate market, movers can create a year-long marketing plan and budget that is adjusted strategically season by season.  A well-planned marketing plan will lengthen the busy season and moderate the slow season, delivering steady sales year-round. Read more...

Moving Leads Real Estate Rundown | April 2019

April 15, 2019

The end of winter brought atypical rainfall, snow and cold but spring is now officially here and the supply is picking up. What does that mean for the real estate market? We rounded up a few articles that caught our attention this month. Read more...

Pinpoint Your Ideal Customer

December 07, 2018

You understand the value of direct mail and you’re preparing to set the criteria for your postcard target market. What’s the best way to narrow down your target market and mail to your ideal leads? We’ll walk you through the process and give you tips on reaching leads that are well worth your time and effort. Read more...

Keep Busy When the Market (and Weather) is Cold

November 12, 2018

During the fall and winter months, the real estate market cools and that means the number of leads available for movers also tightens. Moving during this time becomes more complicated for homeowners as they are busy with the start of school and planning upcoming holidays. These factors cause a brief pause in the market but there are still leads available and moves to be booked so it’s critical to adjust your marketing for the season.   Read more...

Are Pending Leads Quality Leads? Get the Facts.

October 12, 2018

It is a common misconception that “pending” status means a homeowner is a better prospect. If you choose to focus your marketing campaigns on pending leads you are missing out on opportunities. Read more...

The Secret to Better Timing: Introducing Daily Leads

October 04, 2018

Timing is everything. Reaching your potential customer with the right message just as they are ready to make a purchase decision is how you win business. But when is the right time for the moving industry?     Read more...

A Look at the 2018 Real Estate Market

September 10, 2018

As the busy summer moving season draws to a close, now is the perfect time to take the temperature of the real estate market. A hot market means movers are busy while a cooler market means you may have to rethink your marketing strategy. Read more...

2017 Real Estate Market: What Movers Need to Know

April 24, 2017

It's busy season! So we've compiled the news you need to know about the spring 2017 Real Estate Market. Moving companies rely on this information for planning, scheduling and of course, marketing. Take a look at what we've found. Read more...

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